SEO Matters. We will help kick start your SEO quest for free! Keep these 10 FREE SEO Tips in mind when you are optimizing your websites for the best rankings on google, yahoo and bing search engines.
1. Choose Keywords Wisely. Try to limit the amount of keywords you will optimize to 7-10 targeted keywords. Do the research, use tools like wordtracker to analyze your keywords and their trends.
2. Research Your Competition. Find out how the top ranked sites are doing it. They must be doing something right, right? Check out their title tags, descriptions and read the pages that follow the search results. Don’t copy anything, just use it as an outline.
3. Original Content. Create as much original and real content as possible. Informative and well written pages will always rank higher. Higher a professional to knock out a few well written articles or pages……Did you know MB Web Design offers professional article and page writing?
4. Create a Local Blog. A fun debate in the office has been, should we create a local blog or create a whole new domain for the blog? I win the argument simply because I am writing the ten tips. A local blog will create more internal links that can focus on your pre-chosen keywords and create a wider array of related pages for Google and other search engines to index. Creating an external blog won’t hurt you at all either. So really the choice is up to you, just create a blog!
5. Create an XML Site Map. Creating a valid XML Site Map is crucial for your google rankings. You need to set one up if you don’t have one. Search engines read this as an outline of your site and uses it to crawl your website and index pages.
6. Choose a Content Management System. Their are a lot of content management systems available and you can rise to #1 in rankings with any of them, but some are more difficult then others. Choosing the right CMS depends on the complexity of your website, you may need a custom CMS developed (did you know we can create a custom CMS for your website, contact us for a quote?). I highly recommend for more traditional websites you create a WordPress template for your website. WordPress is one of the friendliest SEO Content Management Systems out there. Hmmmmm, WordPress just happens to be one of our area’s of expertise, go figure (PLUG).
7. Create Landing Pages. Does your business service the surrounding cities? Does your company have a niche in markets all around the country? Set up a few landing pages to target these cities. Some experts like to make duplicate home pages for their landing pages. It is also just as easy to create regular pages targted towards these cities.
8. Don’t Trick the Search Engines. Don’t try and hide white text over a white background. Or change the font size so low that no one can read it thinking the search engines will. This will only move towards getting blacklisted or removed from the search engines completely. Do it right, naturally and organically.
9. Create a Contact Form. Make sure your website is equipped with a well developed contact form. Don’t just use a link to your email or a phone number only. If you want to convert your visitors into customers, make sure you give them multiple options of contacting you. Please feel free to use our Request A Quote form as a template
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10. Don’t Stop When Your Ahead. You have made it to the top, or at least first page. Your all done! Nope, your not done. You have to keep it up, watch the trends, check your web statistics and make sure you are getting traffic from your current campaign. Continue link building, creating landing pages and researching keywords. There are other site’s out there working just as hard as you for your rankings.
These are your 10 SEO Tips to Gain Rankings.